Yet another report reveals that the majority of businesses know that they need a web presence, but a third of those interviewed admit that they neglect to make changes to to update their websites.
One in four are unhappy with their websites design and other common reasons given were; outdated content and images, missing methods for communicating with customers and limited or no e-commerce functionality costing them in missed sales.
The main reason for the lack of attention that a website receives fall down to time restraints - but without finding the time owners understand that their website will fail to reach it's full potential.
In summary, it appears that most businesses have reached the point of identifying the problem, and by doing so they are aware of the solution - more time and focus must be given to their websites.
For many companies, all that is then required, is to delegate the responsibility of website manager to a key member of staff and ensure that they are rigidly allocated the time needed to carry out this new role. Problem solved.
